How to Use Artificial Greenery in a Retail Store

Use Artificial Greenery in a Retail Store. Use artificial greenery to frame retail displays without obscuring products, signage or customer routes.

Keep the merchandise visible

Stand at the entrance and identify the display you want customers to see first. A tree can frame one side of that display. Keep foliage away from price signs and check that the planter does not limit access to the stock.

Plan for seasonal changes

Choose a position where the display can be reset without moving large fixtures. Record the planter footprint and where it can be stored. Ask staff to review the route during a busy period before committing.

Before you decide

Review the display from seated and standing heights if customers use a fitting or consultation area. Keep lightweight branches away from places where hangers, bags or trolleys could catch them.

Look at the shop from outside when the lights are on. Tall foliage should help direct attention toward a display, while the sign and merchandise remain legible. If your displays change frequently, use a planter position that staff can access without lifting merchandise or blocking the till.

See retail styling examples for a related example.